
R+F CAMPAIGN STORY —
Complexion perfection. Radiant Defense lightweight tinted moisturizer defends against environmental aggressors, repairs skin’s moisture barrier + protects from UV rays as it visibly evens, tones + perfects. Instant coverage to reduce visible redness and pores while antioxidants and Peptides neutralize environmental aggressors and provide sun protection.
CREATIVE TEAM —
Creative Director, Liv Hart / Agency, CULT / Photography & Videography, Jai Odell / Photography, Josh Dickinson / Photography, Retouched & Archival Imagery / Associate Creative Director, Renee Pierog / Graphic Designer, Eddie Fragoso




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BREAKUP WITH MAKEUP CLIP —
BREAKUP WITH MAKEUP —
Traditional makeup, BB creams, and tinted moisturizers can weigh skin down, causing dullness and breakouts. Unlike traditional makeup, Radiant Defense was developed with proprietary technology plus skin-loving antioxidants + ingredients so it not only looks good on you, it’s good for you. Choose from 10 flexible shades to enjoy beauty with benefits.

BREAKUP WITH MAKEUP CAMPAIGN —




BREAKUP WITH MAKEUP B&A —

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BREAKUP WITH MAKEUP CLIP —


BREAKUP WITH MAKEUP —
Radiant Defense delivers the perfect no-makeup look while improving skin’s appearance over time with good stuff like blueberry (brightens), peptide (smooths), red algae + ectoin (boosts moisture barrier) and SPF.

BREAKUP WITH MAKEUP SHADE RANGE —



BREAKUP WITH MAKEUP SOCIAL CLIPS —







BREAKUP WITH MAKEUP ECOMM —







BREAKUP WITH MAKEUP EMAIL —
BREAKUP WITH MAKEUP CLINICAL RESULTS —

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BREAKUP WITH MAKEUP FILM —



BREAKUP WITH MAKEUP SOCIAL —
BREAKUP WITH MAKEUP PDP IMAGES —